top of page
Experiência profissional

Professional experience


January 2020 - Current

Vice President of Corporate Communications for Latin America

  • Development of the Macro Communications Strategy 

  • Supervision of Divisional teams and each Market

  • Door –Official Voice 

December 2018 - January 2020

Vice President of Corporate Communications  and Investor Relations for Latin America

  • Development of the Macro Communications Strategy 

  • Supervision of Divisional teams and each Market

  • Relations with Investors and Market Analysts

  • Financial Communication

  • Door –Official Voice 


February 2016 - November 2018

Corporate Communications Director - Brazil Division

  • Responsible for external and internal communication strategies

  • Reputational Crisis Management 

  • Coordination of the company's SAC

  • Door –Official Voice 


August 2014 - December 2016

Corporate Director of Sports Marketing

Senior Corporate Manager of Sports Marketing (between May 2010 and July 2014)

  • Management of the Department's responsibilities;

  • Coordination of a multidisciplinary team composed of 12 executives 

  • Interface with FIFA, International Olympic Committee, Host Cities and Federations;

  • Creation, definition and execution of sports strategies for all of Latin America;

  • Official Spokesperson for Sports Affairs.

April 2009 - May 2010

Sports Marketing Manager

  • Definition, creation and execution of sports strategies in line with the company's brand communication;

  • Sponsorship management for Sociedade Esportiva Palmeiras (negotiation, assets, properties);

  • Integration of sports actions with the departments;

  • Branch management 

  • Spokesperson for Sports Affairs.

November 2007 - April 2009

Corporate Communications Manager

  • Development of PR strategies for the Football, Racing and Fashion categories;

  • Leadership in leading successful PR programs such as the 2008 Beijing Olympics, Nike 10K Race;

  • Integration of PR initiatives within MKT strategies, including Point of Sale and Commercial actions;

  • Official spokesperson for the company for sporting affairs

September 2001 - October 2007

Senior Account Executive

  • Implement, control and maintain strategic activities, in accordance with communication objectives;

  • Daily interface between the communication agency and the client;

  • Management of specific tasks such as: release, briefing, mailing, press contact, presentations and lectures;

  • Implement the strategic communication plan defined for the client's business areas.

  • Prospecting for a winning new customers;

  • Manage a team of three Account Executives

Other positions:

Daily Lance!

A+ Magazine Special Reporter


Tutopia Portal

Content Manager

Hastings Observer

news reporter

Eldorado Radio

news reporter

Época Magazine





* "COMMUNICATOR OF THE YEAR 2017" Award by the Brazilian Association of Business Communication (ABERJE) -  Categories Popular Vote and Council 

* “2016 Circle of Excellence Award” by Arcos Dorados for the leadership of the Brazilian multidisciplinary team responsible for the Rio 2016 Olympic Games project;

* Sports Marketing Professional of the Year 2015 by Meio&Mensagem magazine, specialized in the Marketing and Communication segment;

* “2015 Circle of Excellence Award” by McDonald's Corporation as part of the global multidisciplinary team in the FIFA World Cup Brazil 2014 project;

* “President's Award 2013” by  Arcos Dorados, for the performance in the management of the multidisciplinary project of sponsorship of the FIFA World Cup Brazil 2014 throughout Latin America;

* “Best Marketing Plan” by McDonald's Worldwide Hamburger Marketing University (2011);

* Winner of the annual award offered by the communications agency Edelman do Brasil for professional improvement and dynamism, creativity and persistence in achieving results for the AMD client in 2005;

* Winner of the CONRERP 2002 and 2006 (Public Relations Council of the states of São Paulo and Paraná): 2002 - Press Office category, for the case “Launching of TIM Brasil in the Brazilian market with GSM technology”; 2006 – Press Office category, for the case “Samsung's success in the Brazilian electronics market”;



Radio Concierto - Uruguay.mp3Artist Name
00:00 / 05:56
Radio Diamante - Uruguay.mp3
bottom of page